Being online is no longer something that businesses should just think about, or put on a list to do ‘one day’ – it is now imperative. Your customers are turning to the net many times a day, looking for the types of products and services that you offer. If you’re not online, you could be left behind.
Evaluating your website
It’s easy to get lost in the technical stuff when it comes to websites, but if you understand a few key areas and can use these to judge how well your site is performing you’ll be able to maximise the effectiveness of your site.