Google Ads
Throw n Tow
Throw n Tow is a trailer bin service that is the smart alternative to big skips. Because the bin is mounted on a trailer, it’s easy to move and secure. Throw n Tow has been with Right Hand Man since its owner, Paul Lofroth, came up with the idea. We developed his Brand ID and built the website.
Today, we manage Paul’s Google Ads. As he has a limited budget, this is the only form of paid advertising he does.
We currently run a ‘calls-only’ campaign to encourage customers to call Throw n Tow by clicking or tapping Throw n Tow’s Google Ad. We also run a Google ‘search campaign’. By using Search Campaigns on AdWords, you catapult your business to the top of a person’s Google Search results when they search for something in your business area, your competitors, or out of genuine curiosity. As a result, around 30 per cent of Throw n Tow’s new business comes through Google Ads.